Social Media Marketing

It has been suggested that social media can be used by marketing strategists in a business to consumer (B2C) context but is inappropriate in terms of business 2 businesses (B2B) relationship building

Social media also known as “user generated communication” (Mangold & Faulds 2009) has emerged and transformed the business world in many forms. Social media has been a big tool in helping create different platforms/channels used by many and is increasing by the year. In particular, this article discusses the difference between Business to Consumer (B2C)…

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Winning Culture is a Habit

What type of culture enables your business to thrive at the level that you feel is needed for success? Think about that question. Well we have an answer here at Core Growth Consultancy Company. We want to establish a ”winning culture” with every business that we are involved with. Now a winning culture is not…

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What you can’t visually see, the change and rise of digital technology in business today

Businesses today need information as the foundation of their online digital presence in today’s highly competitive growing markets. Business intelligence is on the rise and companies are paying huge amounts for information, research and mainly data of some form. Most of this can’t be visually seen, so their impact threats and issues will play a…